Enigma Jewellery Web site
Enigma Jewellery is an wholesale provider of silver jewellery. The main customers are art-shops in the tourist market of Greece, literally spread all over the country. The web site had a clear purpose from the beginning: It would act as a reference of the different collections, with samples from each one, not as a complete catalog. The concept of the site is focused on displaying the jewellery as big as possible but at the same time keeping a sense of scale on the objects as it was critical that noone would misinterprete the images for a bigger product. The rest of site have been kept clean and the only imagery and graphic elements are jewellery. The site up for quite some time and has a serious impact on the sales of the company.